About
Our Story
Garden Center Consultants LLC was founded by industry veterans Dave Williams and Erik Dietl-Friedli, combining over 75 years of hands-on experience in independent garden center operations.
After building and running successful small and high-volume garden centers, Dave and Erik created this consultancy to help others succeed in an evolving retail environment. Their approach combines strategic insight with practical, actionable solutions.
Our Mission
Garden Center Consultants LLC was founded by industry veterans Dave Williams and Erik Dietl-Friedli, combining over 75 years of hands-on experience in independent garden center operations.
After building and running successful small and high-volume garden centers, Dave and Erik created this consultancy to help others succeed in an evolving retail environment. Their approach combines strategic insight with practical, actionable solutions.
Who We Serve
We work with garden centers of all sizes—from small family-run shops to large, high-traffic destinations. Whether you're launching a new center, reworking your floor plan, or preparing for a major season, we help guide your next steps with clarity and confidence.
Why Work With Us
We are hands-on, retail-tested consultants who have stood behind the counter and in front of the register. Our recommendations are grounded in decades of real-world experience and focused on measurable impact.
What We Bring:
Real-time, on-site evaluation and support
Proven systems developed in high-performing garden centers
Access to exclusive vendor relationships
Creative merchandising ideas that elevate the customer experience
A collaborative approach that works with your team, not around it
